B’nai B’rith International President Gary P. Saltzman and CEO Daniel S. Mariaschin have issued the following statement:
B’nai B’rith International wrote to Sears Chairman of the Board and CEO Edward S. Lampert condemning the sale of “Free Palestine” apparel for commercial purposes. The shirts are sold on Sears’ website by online retailers Spreadshirt Inc. and City Shirts.
In their letter, Saltzman and Mariaschin wrote: “We are shocked and disappointed by the politicization of the Sears brand in promoting and selling this line of apparel. This ploy is a gross exploitation of the retailer, with a presence in thousands of communities across the country, to promote a political agenda. It is also insidious in its trivialization of the reality on the ground.”
Click here to read the full letter.